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ICONIC COTTON JEANS BY LEVI'S
Levi's 502™ Taper jeans for men have a more fitted cut (but loose enough for comfort) with a slim, tapered leg. They are a more refined and modern alternative to straight jeans and a perfect fit for all body types. They look great with or without turn-ups and go with practically any type of shoe. The waist is regular with button and zip fastening and belt loops. There are 5 pockets.
CHARACTERISTICS
THE BRAND
In 1852 Levi Strauss, an immigrant from Bavaria, opened a haberdashery business in San Francisco, at the height of the California Gold Rush. His day-to-day business enabled him to identify a need among local workers: garments that could withstand anything. Together with tailor Jacob Davis he had the intuition to combine copper rivet reinforcements and an extremely tough fabric, denim: thus in 1873 the first work suit to the waist was born. Today we call that garment "blue jeans."